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Shameless self promotion

Journalist crotch shot

Self moderate.

As well as being a journalist, you need to be your own PR person. Liken it to creating a brand and selling it – you are the brand and there is a huge advertorial space in the world wide web for you to take.

Gone are the times where self promotion was considered shameful and google was only useful for finding pictures of celebrity crotch-shots. Google is there for people to google YOU (no crotch shots though).

Get a website

I used to build mine, it’s a lot cheaper than you might think, I bought my domain for £10.99 for 2 years.

Don’t try and make it a work of art if you know you don’t have the know-how, go for simple instead. You’re not selling your design skills, although if you’ve got them of course use them – they are a massive bonus.

Take a look at my attempt for ideas on how to lay it out:

Prospective employers should be able to easily find your website with links to your work, blog and contact details.

Professional Facebook

Make a professional profile as well as your personal one. i.e. Rhian Jones Journalist. Add all your friends as well as work contacts and be active, share news stories, photos but most importantly – interact with people.

Make it your mission to turn yourself into a well known name online. Build up twitter followers, post links to your articles and blog posts on forums – you’ve got the chance here to be really creative and think of ways to get people’s attention.

It’s no secret that many print newspapers are on their knees, everyone reads news online nowadays. By showing you can build your own website and have mastered the art of twitter you’ve already ticked the employers ‘must be internet savvy’ box, making you a step closer to bagging that dream job.

What are you waiting for?


About Rhian Jones

I am a freelance music business journalist based in London. My career began when I saw an apprenticeship with freelance education journalist Janet Murray advertised in the Guardian. I applied, and after a gruelling two-day Alan Sugar style assessment, got the job, quit university and relocated to London to pursue my dream of a career in the media. The apprenticeship ended on a high when I secured my first journalism job at Music Week. I spent my week days writing news stories, interviewing and learning all about the fast paced nature of putting together a weekly magazine, all while gaining invaluable insight into the inner workings of the music business. After three years and a few promotions, I left my position as news editor to go freelance in 2015. Alongside two regular gigs as London correspondent for US trade rag Hits, and contributing editor for Music Business Worldwide, I've written for publications including Company, Grazia, The Sunday Telegraph, the Guardian, The Independent, Music Ally, Billboard, The Journalist and Music Teacher.

One response »

  1. Pingback: Why haven’t you got a blog? « A blagger's guide to getting into journalism

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